[Valley Hotel & Resort Association | Valley Hotel & Resort Association Valley Hotel & Resort Association The Valley Hotel & Resort Association is the local association representing the needs of Maricopa County Hotels & Resorts. Our mission is to educate our membership regarding those issues that impact the hospitality industry. To advocate for, and communicate support of, issues that affect our industry to government, the general public and the tourism community. Help make a difference! Please donate to our Mega PAC. Download the 2019 Lodging & Tourism PAC Contribution Form Featured Event Welcome the New Year with VHRA at the Annual Kickoff Luncheon! Join this discussion on our industry's business agenda and policy priorities, Wednesday, January 16. Discover why you are integral to elevate our voice for the lodging, travel, and tourism industry in 2019. The discussion will be led by Jaime Molera, Partner, Molera Alvarez and Chirag Shah, Vice President of Government Affairs for AAHOA. Click here to learn more!]