[Creativity or Conformity Conference 2007 The conference 'creativity or conformity: building cultures of creativity in higher education' will focus on how tensions affect higher education: its organisational cultures and its teaching and learning practices alike. Through sharing experience, it will discover practical methods of promoting creative learning in the face of increasingly stringent economic, legislative, and pedagogic constraints. And, more strategically, it will help us develop ways of influencing policy in this area. ]